Bakers Shoes is seeking real life beauties to be the faces of their new Spring 2012 campaign. There are no height or weight requirements, however the models must be over 18. Up to 20 local girls will win a free pair of shoes and placement in the Bakers Spring 2012 Lookbook. A select… group will go on to be the faces of Bakers in-store and web campaign, and will win a pair of shoes each season for one year.
It’s so refreshing to see a company seek out models based on personality and real-everyday style. Bakers is a great role model for our youth!
St Louis on-air personalities Lux and Lern hosted the event alongside DJ TrashTalk. These girls were awesome. Very down to earth, no ego, and entertaining! BTW next time you tune into 105.7 The Point and hear something you like call them up and tell them! It’s always nice to receive a compliment to reniforce the fact that you’re awesome ; p
The judges were all so friendly, they seemed to put all the models at ease. This was interesting to watch. It was like being backstage at American Idol minus the sarcastic criticism.
Just so everyone knows… Lindsay Pattan is insanely capable of attracting a crowd and organizing events. She’s an awesome person and Bakers is lucky to have her!